With Valentines Day just around the corner we wanted to share with you the ways in which you can show your clients that you appreciate them. Building a business is not just about transactions, but building a reliable brand that is trusted and recognised. By showing your current clients you appreciate them you build trust in your business that shows your company's values.
Welcome Gifts
When your customers first join you, if you're in a Business-to-Business (B2B) industry do you mark this occasion? At Virtual diamond, each of our new clients receives a welcome gift and we plant a tree on their behalf using Carma. This is an easy way to show client appreciation, and recognises our dedication to our relationship and the early onset.
Thank you Cards
Sending a thank you card to a client doesn't have to just be when it's Christmas. You can send one when they've given you a great project to work on, bought a new item, shared your content on social media or so much more. When you're thankful for your clients show that you appreciate them! A small gesture such as this builds your relationships further.
Referrals Codes
If a client refers your business to someone else, do you thank them? One way in which you can show them you're thankful is to offer them a referral code on their next order, or next month's invoice. It's a brilliant way to encourage stronger word of mouth referrals into your business and shows your clients that you appreciate their recommendations.
Personalised Messages (Birthdays and Anniversaries)
A personalised message on their birthday (or their business' anniversary) is a nice way of showing a customer that you remember their important dates. Sharing their content on these special occasions, or sending them an email to let them know you're thinking of them is a fantastic way to build your relationship.
Christmas Presents
Finally, now this one is a long way off but one you shouldn't overlook. You don't have to spend the earth to show client appreciation but a small gift or reminder goes a long way in business. Some options could be: A Christmas Ornament, Gingerbread Cookies, Wine or a business personalised tool (pen, notebook, bottle opener).
All these ways of showing client appreciation take time to organise and set up. With the help of a Virtual Assistant you can create lasting value and relationships with your clients without taking away valuable time away from your business. If you've got a project like this you'd like support with, please get in touch and we'd be happy to discuss your requirements.